Vrboska
Vrboska is one of Hvar's most charming destinations, with a wide range of appeal. Housing the main ACI marina on the island, the town attracts the sailing community, but it is also a nice family destination, with its car-free centre and accessible family beaches, such as Soline.
It is also a popular naturist destination due to the local nudist beach and camp, while few can argue that the stone bridges along the canal and the unique St. Mary's fortress-church make it one of the most visually appealing destinations in Dalmatia.
Throw in some excellent waterfront restaurants, a free walking tour of the town and a range of activities, and little wonder that so many return.