Hvar Town
The island's premier destination is Hvar Town, for so many reasons. Celebrity spotters may have noticed Prince Harry jumping into the pool at Veneranda, Beyonce showing off her baby bump at Hula Hula Beach Club or Boy George DJ-ing at Carpe Diem.
Others come for the yachts, whose owners include Roman Abramovich, Bill Gates and the enigmatic Chinese billionaire Jimmy Lee, while the town's rich gastronomic is a draw for others.
The delightful Pakleni Islands provide the hidden coves and beach action by day, while the town's rich history is reflected in its stunning architecture. Home to the oldest organised tourism in Europe, Hvar has something for everyone, from the agave lace of the Benedictine Nuns to a sunset cocktail at Hotel Adriana's Top Bar.